Leadstar Media granted license to enter Colorado sports betting market

Sports betting affiliate company Leadstar Media today announced it has acquired a Vendor Minor sports betting license in the Centennial State. Colorado becomes the sixth state in which the company has been approved to operate.

Online sports betting in the US has grown at a rapid pace since the federal ban was removed. Colorado first launched online sports betting in May 2019 and is one of the least restrictive states. The state doesn’t require in-person registration which is important for Leadstar Media’s business model.

The necessary license was handed out by the Colorado Division of Gaming and allows the company to partner up with operators active in the state.